Advice from a speaker
Facebook Ads idea: survey customers with at least 30 days of use to extract hooks and avatars
Tip from Nick Theriot at Social Media Marketing World. No results data.
Source: Social Media Examiner, 6 oct
Short survey, only for customers with 30 or more days using the product. Questions cover why they bought, what problem led them to it, and what they like. Their exact phrases are used to build hooks and avatars to test in ads.
Complement: search Google for "site:reddit.com" plus a problem or benefit to see real customer language.
Meta Ads Audience Buyer persona